The heavily marketed AMC series about a 1960s advertising firm launched its third season on Sunday to a record audience of 2.8 million live viewers.
To determine which series generated the most advertising revenue in 2010, we turned to the data crunchers at Kantar Media who track ad spending among other metrics.
To determine which series generated the most advertising revenue in 2009, we turned to the data crunchers at Kantar Media, who tracks ad spending, among other metrics.
He adds that corporate sponsorships of special events, such as the Sprint Cup series, as well corporate advertising should also pick up as the economic recovery gains more heft.
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Working with companies like Reveille, Telemundo, Dots and Bag of Misfits, Paula and Infusion Development have developed a search tool that will power a Web-based casting process for reality and scripted TV and Web series, as well as advertising and anything that requires unique individuals on any screen.
The network has made a lot of money selling advertising for the World Series and the Fall Classic has also helped Rupert Murdoch build Fox into a valuable brand by increasing ratings for other programs (who can forget the flogging CBS took after the network lost football to Fox in 1994?).
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With Chelsea needing two goals at Swansea's Liberty Stadium to force overtime in the two-game series, the ball bounced off an advertising board behind the goal line in the 79th minute.
This is premium advertising, similar to the cost of advertising with a 20-week television series.
The reality: even if NBC is able to beat ABC in the ratings this season, the latter still holds a clear advantage when it comes to advertising riches for its prime-time series.
It added Weiner was objecting to AMC and series producer Lionsgate's requests for integrating product placement into the series, cutting two minutes from each episode for more advertising breaks and culling two regular cast members to save money.
Here is where Ford executives, fortified by ample supplies of peanuts, are plotting marketing tactics, approving advertising campaigns and setting pricing and incentives for the F-Series.
Employing a series of regressions, the researchers were able to isolate the effects of display advertising versus search advertising.
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Peta's latest advertising campaign will begin in the spring, with a hard-hitting series of adverts appearing in magazines and on billboards.
Because it is a web series, the campaign reaches people who actively click on the video links, as opposed to reactive TV advertising.
In the weeks before, the Dubai-based, Saudi-owned station had run a series of adulatory interviews with Iyad Allawi, Iraq's interim prime minister, as well as saturation advertising to get out the vote.
Matthew Weiner, the creator and driving force of the AMC cable series "Mad Men, " doesn't outwardly resemble the show's main character, the unflappable advertising executive Don Draper.
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