• Last year Advair's 21 million prescriptions dwarfed the 1.7 million for Serevent, according to IMS Health.

    FORBES: On The Cover/Top Stories

  • She believes Advair and Serevent cause four of every five asthma-related deaths each year.

    FORBES: Magazine Article

  • Advair's one-two punch seemed ideal: Serevent to expand constricted airways, Flovent to ease inflammation.

    FORBES: Magazine Article

  • The six-month study, when extrapolated, suggested one extra death for every 700 patients on Serevent for one year.

    FORBES: On The Cover/Top Stories

  • But Serevent had been under suspicion from the start, and earlier beta agonists had stirred doubts for decades.

    FORBES: Magazine Article

  • Those who are still suffering may need to add an LABA, such as Serevent or Foradil, which are longer-lasting bronchodilators.

    CNN: How to deal with your child's asthma

  • Marcus Faulk of Louisville, Ala. also had a bad reaction to Advair or to Serevent, one of the two drugs it comprises.

    FORBES: Magazine Article

  • Serevent was introduced in 1994, touted as longer lasting than older beta agonists like albuterol (12 hours versus 4 to 6 hours).

    FORBES: Trouble Breathing

  • It debuted in 2001 and soon after had largely replaced Serevent-only prescriptions.

    FORBES: On The Cover/Top Stories

  • The rampant prescribing of Advair grew a bit more alarming in 2003 when results were released from Glaxo's big safety trial of Serevent.

    FORBES: On The Cover/Top Stories

  • The FDA has strengthened label warnings for Serevent and Advair three times amid wrangling with the company over how to interpret trial data.

    FORBES: Magazine Article

  • He started out on Serevent and "said that every time he took the medicine it made him feel worse, " says his aunt, Annette Glanton.

    FORBES: Magazine Article

  • But in response to the worries, Glaxo set up an even bigger study in 1996, ultimately aiming to track a massive 60, 000 patients on Serevent.

    FORBES: On The Cover/Top Stories

  • Just 20 years old, he was dead by the time the ambulance pulled up to the hospital, his Serevent inhaler still clutched in one hand.

    FORBES: Trouble Breathing

  • It may be that the presence of the second drug in Advair, the steroid Flovent, quells any threat posed by Serevent (the beta agonist) in many patients.

    FORBES: On The Cover/Top Stories

  • Now growing evidence suggests that a small percentage of patients--perhaps 4, 000 people a year, by one doctor's estimate--may be dying because of Advair or its Serevent component.

    FORBES: Trouble Breathing

  • People died clutching their inhalers long before Serevent came along.

    FORBES: On The Cover/Top Stories

  • In that trial Glaxo found a total of 13 people on Serevent had died of asthma, while only 3 people had died in the placebo inhaler group (everyone was allowed albuterol).

    FORBES: Magazine Article

  • Last July an FDA advisory panel, which included Martinez of Arizona, voted unanimously in favor of keeping both Advair and Serevent on the market, although the FDA now says Serevent should never be used on its own.

    FORBES: Magazine Article

  • In 1993, a year before Serevent made its debut, a Glaxo study found 12 asthma deaths among almost 17, 000 patients on Serevent for four months, three times the death rate in an equivalent control group of asthma patients.

    FORBES: Magazine Article

  • She pored over the results of 19 previous trials of Serevent-style drugs and found that patients have twice the rate of asthma hospitalizations, twice the rate of life-threatening asthma and four times as many deaths as patients who aren't on those drugs.

    FORBES: Magazine Article

  • Glaxo added warnings on proper use (it doesn't work instantly, so don't take it to quell a new attack) but denied any problem: "No patient is known to have died as a direct result of taking Serevent, " it said at the time.

    FORBES: Trouble Breathing

  • The purple puck delivers a blast of two Glaxo medicines that won approval years before: Serevent, a "beta agonist" that was cleared in England in 1990 and in the U.S. in 1994, and Flovent, an inhaled steroid that won U.S. approval in 1996.

    FORBES: Trouble Breathing

  • Pfizer 's (nyse: PFE - news - people ) arthritis pill Bextra, Abbott Laboratories ' (nyse: ABT - news - people ) weight loss pill, Meridia, GlaxoSmithKline 's (nyse: GSK - news - people ) asthma drug, Serevent and Roche 's acne pill, Accutane all made the list.

    FORBES: Grading Merck's Defense

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