"There's no question that China is very sensitive to its image, " said Stanley Rosen, an expert on the Chinese film industry, and director of the East Asian Studies Center at the University of Southern California in Los Angeles.

NPR: Hollywood Yielding To China's Growing Film Clout

And Cadbury is particularly sensitive about its image at the moment, since it is considering whether to jump into bidding auctions for Hershey Foods and Adams, two of the choicest confectionery companies to come up for sale in years.

ECONOMIST: Advertising gaffes

On the contrary, it still has influence over the Russians, who remain surprisingly sensitive about their international image.

ECONOMIST: The war in Georgia

Indeed, for a man who is notoriously sensitive about his public image, he has coped with the spate of newspaper stories about his sexuality with admirable coolness.

ECONOMIST: There is no alternative

So sensitive is the SIA about the industry's bruised image that it coughed up an "Investors Bill of Rights and Responsibilities, " which includes such no-brainers as telling customers they have the right to quality service, full and clear reporting and prompt resolution of problems.

FORBES: Magazine Article

Morningstar analyst Damien Conover said the consumer segment has been a chief revenue generator for the company in the past, but their "tarnishing image, " resulting from the product recalls, has been detrimental to the sensitive sector.

FORBES: Earnings

It has a built-in 3.2-inch touch-sensitive liquid crystal display (LCD) screen that will let you edit and manipulate the photo image before printing.

FORBES: Magazine Article