The MTV show Jackass, which aired from 2000 to 2002, popularized the idea of doing crazy, self-injuring stunts and pranks and taping them for entertainment.
Though the idea of publicly admitting failure is all but unheard of in the ego-heavy entertainment industry, it wasn't sent without some self-serving purpose.
Without having to worry about distracted driving, electronics companies and app makers could outfit cars with all the distracting entertainment they wished and earn billions off the now-free time in self-driving cars.