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They see an ad on TV late at night, and they can go on the site immediately and make an appointment.
CNN: Analysis: Brace yourself for the e-scheduling revolution
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Was the audience anxious to see her show, as it was getting late at night?
FORBES: Madonna Shows Hometown Some Love, Detroit Boos and Shows Her Dis-R.E.S.P.E.C.T.
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Cost-conscious and obsessive, Ebbers was known to count vehicles in the company car park at night-time to see who was working late and who had gone home, according to Reuters news agency.
BBC: Profile: Bernie Ebbers
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Some unusual events will see Billy Kirkwood perform in a city tattoo parlour, late night comedy at St Enoch subway station and Julia Sutherland take her routine to Ibrox Library.
BBC: Line-up announced for 2013 Glasgow Comedy Festival
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There were house cats always on the prowl, of course, and dogs barking late at night in one house or another, but I did not see them as legitimate.
NEWYORKER: Wakefield
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And some investors may look at this late-night, three-day-weekend deal and see what she saw: a dress rehearsal for a country dropping out of the euro.
NPR: A Look At Cyprus' Decision To Tax Depositors