Anyone who has read my book, Fair Pay, Fair Play, can see that I am an ardent proponent of achieving alignment between executive pay and TSR.

FORBES: Performance Share Plans -- The Best of Both Worlds

Those who would once support every free trade agreement now see that other countries have to play fair and the agreements have to be enforced.

WHITEHOUSE: Boosting American Exports

Allied to initiatives such as UEFA's Financial Fair Play rules, perhaps this will see a game in England that is balanced less precariously, and fit for a long term and sustainable future.

CNN: Foreign owners in UK football: The good the bad and the ugly

You can freely play around with this model and see how the changes affect the "fair value" share price.

FORBES: Intelligent Investing

Part of this involves fair play and respect towards the referee and the public who come to see the games.

BBC: SPORT | Football | Internationals | Ferdinand delight at captain role

Deloitte says a combination of fair play rules and straitened economic times, which are limiting revenue growth, may see a majority of top flight clubs reporting operating losses rather than profits.

BBC: Premier League club wages climb to new highs