To really make a ground-breaking shift in mobile app security someone should open an app store that requires apps to run through a suite of security checks including code audits, fuzz testing and vulnerability assessments.
Donuts plans to augment that with a 14-point security system including periodic audits, taking down websites when merited, and a central listing of protected names so Donuts can prevent them from being registered on any of the generic domains it controls, Mason said.