The airplane is a specially configured narrow body Boeing 757 ( click here for seat map) with a large business class section.

FORBES: The Sneaky Government & Your Tax Burden

The seat map is the perfect vehicle to do all of this.

FORBES: Interview with Ticketmaster CEO Nathan Hubbard on the New Facebook Integration of Their Seat Maps

Passengers enter their flight number to obtain a color-coded seat map of the aircraft, displaying the best and worst seats to book.

CNN: STORY HIGHLIGHTS

He reaches into the passenger seat and grabs my folded map of Lagos.

NEWYORKER: Baptizing the Gun

These grid cells create a direct, intuitively simple map of everywhere you go, basically, sending the data to your hippocampus, the seat of memory and emotion in your brain.

FORBES: How To Remember Everything