As Powerset built on new technologies to build its search engine, Moon Express is building on new technologies to get to the moon, Pell said.

FORBES: From Search Engine To Space Exploration For Co-Founder of Moon Express

The search engine giant has consistently increased its market share over the years by launching products that leverage new technologies and media as well as by acquiring companies that support its search business.

FORBES: Google Must Spend To Remain Sultan Of Search