The bulk of their time was spent on designing the screw-free case.

FORBES: The Road To A Recyclable Laptop

It has been downhill from there in what has become a classic case study of how to screw up a public relations challenge.

FORBES: Not Your Father's NRA Goes After Obama Children In Disturbing Television Ad

The supports are fully adjustable via a screw mechanism, and there's padding, of course, to prevent any damage to the case itself.

ENGADGET: Alt-week 9.15.12: The ultimate wind machine, Egyptian Lego and the office of our dreams