Perhaps Ms Stewart's arrival on the scene will earn scrapbooking a little more respect.
Sony will tap Pinterest, the online scrapbooking site, for a "Pin It to Give It" donation campaign.
Anderson's explanation is that scrapbooking has strayed too far from its roots and fallen victim to decorative excesses.
Others find joy in painting, or drumming, or writing a novel, origami, scrapbooking, and the list goes on.
Martha Stewart Crafts brings a slightly more sophisticated style to scrapbooking, with albums in tasteful shades such as walnut and persimmon.
Next came a scrapbooking store, where Dave noticed that the designs available for the die cutting machines were not very good.
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But although scrapbooking may be popular, it has never been fashionable.
She publicizes both in person and in virtual scrapbooking Facebook events.
Conforto insists that scrapbooking is simply maturing, not peaking, arguing that fast growth followed by a drop-off is a typical curve for hobbies in their infancy.
Think about the ways that Facebook initially bonded with undergraduates at elite universities, or the way Pinterest connected with Midwestern moms who wanted a digital equivalent of scrapbooking.
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No event is too trivial to escape being fixed by croppers, as scrapbooking enthusiasts are known: weddings, christenings and bar mitzvahs, of course, but also first days of preschool and teddy-bear parties.
Ms. Kim says she plans to keep the space dedicated to the kids for at least a few more years, and possibly then turn it into an exercise room, scrapbooking room or back into a pool house with the Mediterranean look.
These women are celebrating the hugely successful fad of "scrapbooking, " a hobby that involves putting family photos into albums, along with written reminiscences and artifacts--die-cut shapes, stickers, clip art, cloth swatches, doilies, buttons, ticket stubs, fallen leaves, report cards, memorabilia, kids' drawings, whatever.
For most of last year, the online scrapbooking site was racing to keep up with a growth eruption that took global user visits to its website to 48 million in December, up from 9 million a year earlier, according to research firm comScore Inc.
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