They raised concerns about a lack of promotion of science and technology subjects at school, leading to a low uptake of computer science and technology courses by university students.

BBC: Montage of types of computer threats

After earning an undergraduate and a masters degree in computer science at the Massachusetts Institute of Technology, Maeda headed to art school in Japan at Tsukuba University Institute of Art and Design, obtaining a PhD in graphic design.

FORBES: Names You Need to Know in 2011: John Maeda