ScaleOut is used by the Home Shopping Network and other e-commerce firms, he said.

FORBES: Big Data Analyzed Fast In Memory -- For Finance, Online Dating, Home Shopping Network

ScaleOut drives performance close to the CEP timeframe, seconds or minutes rather than hours of a batch processing system.

FORBES: Big Data Analyzed Fast In Memory -- For Finance, Online Dating, Home Shopping Network

ScaleOut can maintain applications and data in memory, up to a point.

FORBES: Big Data Analyzed Fast In Memory -- For Finance, Online Dating, Home Shopping Network

By offering fast ananlysis of large amount of data, ScaleOut Software has won clients in such disparate uses as finance, online dating and home shopping.

FORBES: Big Data Analyzed Fast In Memory -- For Finance, Online Dating, Home Shopping Network

Ordinary databases and grid may be too slow, but ScaleOut Software stores data in memory on server farms or uses distributed caching on compute grids, to eliminate bottlenecks and reduce latency.

FORBES: Big Data Analyzed Fast In Memory -- For Finance, Online Dating, Home Shopping Network