This does not mean spending time preaching to the Internet savvy, but targeting the masses with simple, sensible advice to prevent them from turning the family laptop into an information harvester.

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Although the sentiment of a command and control world remains relevant today, the biggest change since then has been the democratization of information via the internet coupled with the adoption of social and mobile technologies leading to tech-savvy and better informed consumers (and citizens).

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Scott says she believes the conflict arises from the "old-media" Lucas clashing with a savvy, post-Internet fan base.

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Reader, and RSS feeds in general, remain popular with active, Web-savvy users who rely upon them to pull together the best of the Internet in one easy-to-read stream.

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Many who live in North America wouldn't put Hyundai at the forefront of in-car technology, but the Korean au hoping to change that reputation by 2014 with a more internet- and mobile-savvy platform.

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