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Grant predicted that extroverts, contrary to popular lore, would not bury other personality types when it came to closing sales but rather, ambiverts, people who are more or less equal parts extroverted and introverted would perform best.
FORBES: Move Over Extroverts, Here Come the Ambiverts
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Grant conducted a personality survey and collected three-months of sales records for more than 300 salespeople, both men and women.
FORBES: Move Over Extroverts, Here Come the Ambiverts
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Perhaps even more surprising, Grant found that the two extreme personality types pulled in roughly the same percentage of sales.
FORBES: Move Over Extroverts, Here Come the Ambiverts
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At the top of the list, sales manager is the best job for aspiring entrepreneurs with an enterprising personality type.
FORBES: The 10 Best Careers For Wannabe Entrepreneurs
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Everything about his personality and behavior struck me as counterintuitive for a career in sales.
FORBES: Tales From the Sales Vault: The Myth of the Natural Salesperson
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One of the prevailing personality stereotypes we rarely question is that extremely extroverted people do best in sales.
FORBES: Move Over Extroverts, Here Come the Ambiverts
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Sales and marketing leaders, like the rest of us, come in a multitude of personality types.
FORBES: Six Archetypes of Sales and Marketing