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Current Analysis senior analyst Joel Conover says Cisco had been lagging in the CRM space, where competitor Avaya (nyse: AV - news - people ) already released software to connect its IP telephone systems to Microsoft's CRM.
FORBES: Cisco Reaches High And Low
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Ray currently serves on the Board of Advisors for the University of Toronto's Rotman School of Management's Centre For CRM Excellence.
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The results are then delivered through InsideView's dashboard or through integrations into existing CRM and ERP software.
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Uniting all three divisions with a global sales strategy forced the consolidation of 40 different quoting, pricing and CRM systems in the U.S. alone.
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The European and U.S. distribution and sales offices were on nearly 40 different CRM, quoting, proposal and pricing systems.
FORBES: SaaS Adoption Accelerates, Goes Global in the Enterprise
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The application, called CRM Communications Connector, serves as a bridge between Cisco's IP telephones and Microsoft's customer relationship management software.
FORBES: Cisco Reaches High And Low
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One case in point is a 4, 000 seat SaaS CRM deployment going live in Australia, Europe, and the U.S. by December of this year.
FORBES: SaaS Adoption Accelerates, Goes Global in the Enterprise
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Using the software, users can click on a contact in the CRM application and automatically call that person on their IP phone, or have a customer's records automatically pop up on their computer screen when he or she calls.
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Salesforce.com ( CRM - news - people ) shares a real-time overview of its platform's security and performance, including live and historical data on system performance.
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