Does your marketing department tightly control what products can carry the company's brand name?
Which means that Apple's brand is in serious discord with what it actually delivers.
That focus group, however, underscored just how huge a hurdle Epsilon must leap--namely, GM's brand image.
Now all but one of its 43 fuel stations sell Rutter's brand of gas.
At least according to Iovine, Field had plenty to do with Interscope's brand of music.
At Gardner's brand-new Derby factory, there is a cell of workers developing aircraft parts.
The family sold everything, including the young man's brand-new Mercedes, and moved to Hong Kong in 1985.
Moy Park also owns processing plants in Northern Ireland, which produce chicken dishes for Jamie Oliver's brand.
BBC: Moy Park poultry farm fined ?50,000 for 'nauseous' smells
That means that a HTC phone often carries a partner's brand far more prominently than its own.
At the same time, the ZeptoLab team wanted to introduce new characters without sacrificing Om Nom's brand recognition.
In many ways, the task was like an executive search for someone who can enhance a company's brand.
Conservative activists in the 1970s built on Goldwater's brand of politics and pushed their party to the right.
The steady cash flow from liquor would fund new food aquisitions, to be guided by Bols's brand expertise.
Yet that is all the more reason to worry about the dilution or destruction of Virgin's brand capital.
Without the Lloyd's brand, it is extremely expensive for individual insurers to set up offices throughout the world.
" In this case, he said, "every day this drags on in the news, Penn State's brand suffers.
MTV's brand, its models-with-attitude presenters and its relentless marketing, has enabled it to pull ahead of its rival.
Offering free access seems to reinforce the broadcaster's brand, and boosts viewer loyalty.
ECONOMIST: America is finally poised to get mobile television
Some purists might say Khan's brand of soul could use a punk-rock exorcism.
But Mr. Draghi's brand of quantitative easing had the great merit of working.
How much damage Mr Blair has done to the newspaper's brand is unclear.
Adidas-TaylorMade's new driver offers its users a dizzying 168 separate settings, according to the company's brand director Jason Howarth.
We wanted a women's brand when 85% of the online users were men.
Australia gets a novel product that maps perfectly with the country's brand--an imaginative, fun-loving place to play and do business.
But national park authority chairman Bill Jefferson said burying nuclear waste beneath the Lake District could "damage" the area's brand.
BBC: Lake District National Park fears over nuclear waste store
The Lake District National Park Authority has warned the government an underground facility would damage the popular tourist destination's brand.
Keep in mind: Etsy's brand is particularly suitable for Pinterest, because both sites are popular with women and creative types.
Last month he was harried by the Journal's European managers for his failure to push the newspaper's brand in Europe.
Fiat's brand has long since lost the lustre that gave it over half of its home market until the late 1980s.
Mr Ecclestone plans a New Jersey race for 2013, which could compete with Cota's brand, says its marketing chief Mr Moore.
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