Tactics include avoiding the hiring of rabble-rousers (something Wal-Mart is accused of) and dividing people into teams, which bolsters morale and makes complainers unpopular.
Ironically, intellectuals do not usually care much for popular appeal, while the masses and their rabble rousers have little time for the intricacies of learned argument.
Visitors from around the world -- including celebrities, politicians and rabble-rousers -- descend on Louisville to enjoy everything from mint juleps on Millionaire's Row to mudslides in the Churchill Downs infield.
The net neutrality battle has overwhelmed the agency since Chairman Genachowski first took office, and there was no sign of a resolution that would make any of the increasingly noisy rabble-rousers on either side happy.