Customers walking round town with your carrier bag is a great way of advertising.

BBC: NEWS | Programmes | Working Lunch | Don't let debts get away

Although they won on the first round the appelate decision last month leaves them holding an empty bag.

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McDowell's comments came before Kaymer late collapse on Saturday but barring an astonishing final round by the Ryder Cup hero, the German appears to have the European number one spot in the bag.

BBC: Graeme McDowell's Race to Dubai hopes fading fast