The fifth strategy is to have a new or better business model to roll out to many different markets.

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But as I watched the Model S roll out the door, it struck me what a survivor its factory has become.

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The three-dimensional environment allows movement in any direction on foot, and the cockpit flight model allows you to roll and strafe in any direction.

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Whether it turns out to be the bleeding edge or leading edge, some of the best deals in our portfolio over time have come from the roll-up-your-sleeves model of venture creation.

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So owning a name like that has advantages in how you build semiconductors, but also advantages in the business model or the economics of this roll-out in adoption of wireless.

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Tesla designed the Model S to have a swappable battery and in the coming months will roll out a battery-switch option at its service stations, though the company declined to provide details on how it will work or the cost.

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Instead the strategy is to roll EPR out in a few states, fine tune those programs so that other states have a model, and then watch the legislation spread, as it has in the case of other products.

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