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They continue to roll out prestige goods aimed at a small group of uber-wealthy buyers.
FORBES: Magazine Article
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Many thousands of dollars may stand between something that rolls on four wheels and something sold by the roll, but I see strong connections between packaged goods and Toyota in terms of challenges faced and in strategic and tactical responses.
FORBES: Magazine Article
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One particular attraction is that businesses supposedly pay the money and thus will roll the costs into the prices they charge for their goods and services, a sort of energy version of the value-added tax.
FORBES: Magazine Article
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The idea is that the campaigns will not be intrusive, like pre-roll video ads, but will be in-game virtual goods and features that users actually like and want to engage with.
FORBES: Zynga Says No To Ads, Yes To In-Game Promotions
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Over time, there will probably be a roll-up (so to speak) by those best at extracting, refining, and distributing the goods.
FORBES: The Google (and Angelina) of Pot?