We'll be honest with you, we don't know a lot about marketing healthcare devices to everyday people, so perhaps posting a goofy YouTube video with some re-written classic rock songs is standard practice in the industry.

ENGADGET: Phone Oximeter saves lives, puts Journey's lawyers on red alert (video)

Meanwhile, Government-owned Northern Rock cut its Standard Variable Rate by 0.1% on Monday, its first move after the Bank of England cut base rates by 0.25% 11 days ago, and more than a week after the chancellor said banks should pass on interest rate cuts to homeowners.

BBC: Bank move has an immediate effect

Is there no band, no artist around today who epitomizes that standard of rock and roll?

FORBES: Where Have All The Rock Stars Gone?

The greatest country in the world, the strongest economy in the world, the rock-solid gold standard haven for investors around the world for 100 years -- can we function?

WHITEHOUSE: Press Briefing

At The Harbour Chip Shop, Portree, there's daily landed pollack (lythe) or rock salmon that make interesting alternatives to the standard haddock or cod, accompanied by fresh, hand-cut chips.

BBC: Insider��s guide to Skye

With its elaborate system of narrow passes, viaducts and rock-hewn tunnels, the Swiss rail network has set the standard for more than a century, since its engineers first laid tracks up and down the steepest slopes and seemingly defied the impossible.

BBC: Swiss movement