The local mood was best summed up by Pacifica surf shop owner Sean Rhoads.

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Rhoads seemed surprised when I asked about whom he planned to compete with.

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"Shaq is a larger-than-life hero with Chinese basketball fans, " says Terry Rhoads, founder of Zou Marketing, a sports consultancy in Shanghai.

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Rhoads told me the new zine is designed to take maximum advantage of touchscreen technology and sees iQ moving further toward mobile.

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Roger Rhoads works at the Department of Commerce.

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The most recent edition of HWR, hosted by Jared Rhoads of the Lucidicus Project, contains the work of a number of left-of-center health policy types (and a few market-oriented types to boot), who often have interesting perspectives on health care because they are directly involved in the field.

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The website is designed chiefly for policy makers who want to see what issues their counterparts in other jurisdiction have tackled to promote wind energy generation, such as the pricing structures, said Heather Rhoads-Weaver, a market and policy consultant with eFormative Options, which led the initial design of the web tool.

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