Since Sulzberger handed the reins to his son, that strategy of expansion has been running in reverse.

FORBES: Arthur O. Sulzberger, NY Times Publisher and Patriarch, Dead at Age 86

"It does take time for her to settle in, running in the reverse direction, " Madden told CNN.

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Here's a running account of the PlayStation event, presented in reverse chronological order.

WSJ: Sony PlayStation 4 with social, remote features

Here's a running account of the BlackBerry 10 event, presented in reverse chronological order.

NPR: RIM Changes Name To BlackBerry, Unveils 2 Phones

First, touch-enabled laptops running the new OS are more expensive than non-touch versions, giving consumers a reverse incentive to adopt a new screen experience which is clearly designed for touch.

ENGADGET: Editorial: Microsoft is singing the right tune with some wrong notes

Point guard Deron Williams closed the first half with a running jumper to give the Nets a 60-35 lead, and ended the third quarter with a reverse dunk to push the lead to 27.

WSJ: Nets Earn First Postseason Win in Brooklyn