The big lesson is that when you commit to release early and often is that you have to do it.

FORBES: "Release Early and Often" Only Works If You Do It

Too often those jailed for knife attacks are allowed out under early release and do not serve their full sentence.

BBC: Homicide rate in Scotland increases by 19%

But from the early 90s, records often went straight to number one after being heavily promoted prior to their release.

BBC: NEWS | Entertainment | Elvis claims 1,000th number one