But although Davidson has refused to bow to player pressure, he did say he would look at his own role if the club's members questioned his position.

BBC: Leicestershire chairman Neil Davidson refuses to resign

The great irony of Apple Computer is that the very posture that won Steve Jobs a cult following-creating an exclusive group of iconoclastic techies who stubbornly refused to bow to Microsoft or IBM-hobbled his company.

FORBES: Cult brands