The Retina display uses IPS technology for a 178-degree wide viewing angle, and has 75 percent less reflection and 29 percent higher contrast than the previous generation.

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"The angle of the shot showed the architecture of Venice in the reflection on the water and then when the hand went to grasp the object the ripples caused the architecture to deconstruct, " he added.

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Crystal Reflection gives the Optimus G's back cover the ability to display different patterns depending on the viewing angle and lighting.

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It's sweet and simple: the camera captures the reflection of light on the user's eye, and image processing technology then calculates the user's viewing angle to allow for hands-free navigation on-screen.

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