It eliminates the weaknesses inherent in the old style of references that become so watered down they are useless.

CNN: Do references really matter?

"Tracking down my previous references proved problematic since many of the companies were Internet start-ups that have gone out of business, " Spenser says.

CNN: Five ways to refresh your outdated network

VMware (nyse: VMW - news - people ) had hardly finished announcing that its chief executive, Diane Greene, was stepping down when the company pulled references to the co-founder off its Web site and put up the bio of its incoming chief executive, Paul Maritz.

FORBES: Why VMware Dumped Diane Greene

The injunction they call for would have Apple take down all "Tiger" references from its web site, advertisements, all promotional materials, boxes, manuals, and software, as well as issue a press release that basically says "we're very sorry we ever even thought of using the word 'Tiger' to describe our operating system, " and that the press do the same.

ENGADGET: More deets on the Tiger Direct lawsuit: catfight!

The three walked down the aisle to an officiate, who incorporated references to their favorite songs into the ceremony script.

CNN: Same-sex couples find their stride on wedding day