Rehearsal is of course key in this regard, because no speaker can focus effectively on the audience if she is worried about the managing the content in real time.

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Hayek was managing to close the gap between manufacturing output and real-time market demand.

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And though Ken Sunshine, a veteran publicist whose clients include Ben Affleck and Leonardo DiCaprio, calls the always-present flashbulbs "obtrusive to the point of insanity, " readers are drawn to the real-life element of these images, explains Harvey Levin, managing editor of Time Warner 's (nyse: TWX - news - people ) entertainment news Web site TMZ.com.

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One potential scenario could be something like managing the Netflix connection for the back seat entertainment systems but giving priority to real time urgent information when needed, like when the vehicle in front of you needs to pass along information that there has been an accident a half a mile in front of you and you need to slow down quickly.

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