Mickey Pearlman, author of What to Read: The Essential Guide for Reading Group Members and Other Book Lovers also joins the show to talk about the nuts and bolts of book clubs.
The latter piece tells you how you can make the most of your email marketing campaign this holiday season by downloading and reading the Retail Email Guide For the Holiday Season, put out by Responsys.
Her new book is called Reading Like a Writer: A Guide for People Who Love Books and for Those Who Want to Write Them, and she joins us from our bureau in New York.