Those who viewed the article in an easy-to-read format remained polarized in their views, but those who read the same article after it had been photocopied and made harder to read were more moderate in their responses.

FORBES: Think Negative, Think Certain

Anyone can open a Chinese article using Google (GOOG) Translate or in their Chrome browser and read the translation of my article.

FORBES: The Story Behind Today's Earlier Bogus Sina Rumor

" My Facebook "friends" update their pages with bulletins such as "John read an article, " or "My dog Suzy, " and 11 people will hit "like.

WSJ: Social-Media Face-Off

News websites and apps will ask readers to sign in with their Facebook accounts so that they can send info to the social network about every article they read.

CNN: Facebook revamps site with 'Timeline' and real-time apps