Death can occur within a few minutes, or it can take time for the reaction to spread.

WSJ: Finding Food Allergy Allies

The short circuit resulted in a thermal runaway -- a chemical chain reaction -- in cell six, which spread to adjacent cells.

CNN: Boeing can conduct Dreamliner test flights

As the news spread, people looked to PETA for their reaction, thinking surely they'd cook Sony's proverbial goose.

ENGADGET: Adgadget: Goat of war

Former Prime Minister Silvio Berlusconi, who has conceded the lower house to Pier Luigi Bersani's centre-left bloc, played down the significance of the spread, and said he was not worried about market reaction to the vote.

BBC: European markets fall after Italian election deadlock

And when we saw how the reaction was of other people who turned out, you know, so we was, like, we wanted to spread some more of that love.

NPR: Hot 8 Brass Band Play For A Living New Orleans