Rather than the infinite choices of fuzzy logic, or the two in binary logic, this would have options for false, true, sort of true, sort of false, and exactly half-way.

ECONOMIST: Fuzzy logic

Furthermore, these data points will be solely focused on the areas you care about, rather than a massive system of infinite data that can be sliced and diced in a million ways but does not offer actionable insights.

FORBES: Don't Worry About Big Data; Sweat The Small Stuff