Sponsored tweets, however, are not quite it.
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It's quite a tricky pitch and it's not the flat road everyone thinks it is so it's going to be quite interesting to see how it plays against South Africa.
"Given Harbinger's opposition to the deal, it's quite possible it will fail, " Robson said.
The meeting will probably be heralded as a breakthrough, but it is unclear quite what it will break through to.
Then when I found out it might be worth quite a lot, it became quite a burden.
"In really sick people it can cause quite serious damage and it's quite resistant to antibiotics as well, " he told the programme.
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The BBC's diplomatic correspondent Jonathan Marcus says the CFE treaty harks back to another age and in many ways it is difficult to see quite why it is relevant today.
For example, we do not know how much Iraqi oil production will increase this year, although it seems quite likely that it will.
While ZMP workers may or may not currently be a big problem, it seems quite possible that it could be in the future.
"It doesn't look like it made quite the splash it did last year, " said Jaime Arbona, who watched the keynote on video before wandering down to the show to nose around the booths.
"Like its predecessor... it is hard to think of anything in contemporary fiction quite like it, " he added.
But despite the breakthrough it is not quite the panacea it may seem on first glance.
This particular risk is breast cancer and it's quite significant and it's up to the woman to make a decision of whether or not to take ...
It's quite another when it's a GPS watch, and athletes are building their own apps -- yet that's what Suunto has managed with a 2.0 firmware update to its Ambit outdoor watch.
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"It is quite a building and it is being sold exactly as it is, " he said.
But we should remember that "IMF involvement" doesn't mean quite what it used to mean.
Quite: it was the Italian issue that was the failure, the Hungarian the success.
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We don't quite understand it, we don't know what is going on, but it's working'.
But look behind the headline figure, and the calculation isn't quite as it might seem.
In the latter, people go out looking for iPads, and nothing else quite cuts it.
Quite possibly it has shattered prospects for a negotiated settlement to Afghanistan's long-running internal conflict.
Quite obviously it becomes the management that the auditors have to please, not the shareholders.
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Quite how it was done is a bit of a mystery, even to Dr Kravchenko.
"The wreck is in quite low water, it is quite accessible, " Mr Attwood said.
Quite often it's easier to cut a business deal with a biotech company than with a university.
In 30 years of keeping an eye on the stock market, I don't recall anything quite like it.
They call this the cell processor and, yeah, quite frankly it's going to be an insanely powerful machine.
It is quite high, but it seems like a very controlled market that won't have an overnight drop.
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You become a permanent foreigner, never quite making it as a local, and never feeling satisfied at home.
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