Nor should voters allow present qualitative decision making to be perverted by the fear of Reggie Bush-like after-known facts that could cause a Heisman to be returned.

FORBES: The Heisman Voters' Dilemma: Facts Vs. Faith

But as is often the case, letting fear alone of the worst without balancing the benefits is not best way of making a qualitative long term decision.

FORBES: NFL Should Accept Injunction, Hold Draft And Let The Market Run Its Route