Essentially, by matching each of us with custom content, personalization technology will transition from a pull to push mechanism.

FORBES: The Future of News: This Time It's Personal

The most common window regulator on the road today is a scissorlike mechanism that opens to push up the window.

FORBES: Magazine Article

This will probably take the form of a bond buying program using the Emergency Stability Mechanism and the ECB to help push down borrowing costs via both primary and secondary purchases of Spanish sovereign debt.

FORBES: Spanish Bank Stress Test Reveals $76B Capital Short Fall; Path Cleared For Bailout

And the final battle, if he gets that far, could require him to invoke the Parliament Act, the mechanism by which the Commons can over-ride the Lords, to push his changes through.

BBC: Nick Clegg's Lords reform battle