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At least 30 people died in the Concordia crash, which forced Carnival and other cruise operators to pull marketing just as the key "wave season" for cruise reservations began.
WSJ: Carnival Picks New Costa Group Head
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But I also love marketing and advertising and as such I decided I want to go behind-the-scenes and pull back the astroturf to see what goes on in the marketing department of a professional football team.
FORBES: Blitz Package: My One On One With The CMO Of The Philadelphia Eagles
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MTV's brand, its models-with-attitude presenters and its relentless marketing, has enabled it to pull ahead of its rival.
ECONOMIST: Star woes
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Alternatively, if third-party sellers discover that their stock is the iPad2, 4, they could pull off a Darwinian win-win by marketing that fact to buyers.
ENGADGET: Buying an iPad 2? Here's the rarer, more efficient specimen you need to (somehow) track down
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But American Airlines is pinning its hopes on the new digs, plus a big new marketing campaign by the city, to pull in more high-fare international travelers and buff the bottom line.
FORBES: Magazine Article
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But American Airlines (nyse: AMR - news - people ) is pinning its hopes on the new digs, plus a big new marketing campaign by the city, to pull in more high-fare international travelers and buff the bottom line.
FORBES: American's Big Apple Bet
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To answer the questions of someone potentially reading this infographic for actionable information: yes, you should pull your budget from TV and move it to Internet marketing across a variety of devices and yes, your boss is probably going to ask you to regurgitate more numbers so I guess we have to move on with this.
FORBES: Connect
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Though still America's second-most-watched sport after football--this season's 51st running of the Daytona 500 is expected to pull in 17 million viewers--NASCAR is no longer the unstoppable marketing phenomenon it used to be.
FORBES: Magazine Article
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Among the 1, 000 non-marketing folks, it was pretty obvious that they all want and enjoy a brand to proverbially pull up the chair and tell them a story as they are also attempting to sell them something.
FORBES: Dear Brands, Tell Us A Story - Love Consumers