Last year, Congress made good progress on this front by passing the Travel Promotion Act, which created a public-private partnership to explain U.S. travel and security policies and welcome more visitors to the United States.

FORBES: Destination: USA

To compete with other countries in promoting tourism, the United States' first national tourism corporation, Brand USA, was established through the Travel Promotion Act in 2010.

CNN: Survey: U.S. Customs is driving visitors away

As an example, last week, I signed the Travel Promotion Act, a law that will establish active promotion and marketing efforts to encourage foreign citizens to come visit the most dynamic cities, the most entertaining destinations, and the most beautiful natural resources in the world.

WHITEHOUSE: Boosting American Exports

In March, Burger King kicked off its "Cut the Rope: Time Travel" promotion, delivering a toy Om Nom in 17 million kids' meals.

WSJ: Costs Mount for Mobile-Game Launches

That means that the tax is paid after you take practically everything else out: utilities, rents, insurances, travel, promotion and advertising, other taxes and the overall cost of doing business.

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Travelocity, the Web's biggest online travel site with 27 million members, wanted to take advantage of the promotion.

FORBES: The Resurrection of NCR

He offered to help the girls with travel and accommodation to Mumbai and pay for their "studio recording, releasing and promotion of an album of your music".

BBC: Kashmir girl band Pragaash questions 'un-Islamic' tag