In addition, Peretti retains ownership of the Peretti Intellectual Property and exercises approval and consultation rights with respect to important aspects of the promotion, display, manufacture and merchandising of licensed products.
Last November, school authorities in Riverside County, California, backed down over plans to post the Ten Commandments in schools, after a civil rights organisation began legal action claiming that the display represented the promotion of religion by the government.
Anyone who has watched Leeds over recent months - and certainly anyone who witnessed the display during Monday's 2-0 defeat by promotion-rivals Millwall - will testify to a team bereft of confidence.