The only reason CD Projekt RED is able to keep this course is because fans are willing to play their part.

FORBES: CD Projekt RED Shows Fans Respect, And Fans Return The Favor - Another Lesson In Building Brand Trust

While we may have to say good-bye to Geralt of Rivia, CD Projekt RED is leaving the doors open for the Witcher universe.

FORBES: 'The Witcher 3' May Not Be The End Of The Franchise After All

Earlier this year, people discovered that Polish developer CD Projekt RED was taking legal action against pirates of their game The Witcher 2.

FORBES: CD Projekt RED Shows Fans Respect, And Fans Return The Favor - Another Lesson In Building Brand Trust

What we do know so far about The Witcher 3 all points to CD Projekt RED as a game developer that listens closely to its consumer base.

FORBES: 'The Witcher 3' Keeps Looking Better And Better: No QTEs, Amazing Screenshots, And Overhauled Combat

Instead of simply turning on the PR spin machine, however, CD Projekt CEO Marcin Iwinski wrote an open letter to fans, and dropped the legal actions altogether.

FORBES: CD Projekt RED Shows Fans Respect, And Fans Return The Favor - Another Lesson In Building Brand Trust