Jordan Cohen, a Pfizer human resources manager, created the productivity initiative to allow employees to outsource routine parts of their jobs, giving them more time to focus on important tasks.

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Is it plausible that promoting the man to manager would result in tangible extra productivity and profit?

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"We rely on bandwidth extensively, and we are averaging between 6MB to 10MB per second -- this means so much to our productivity, " says Noah Durham, digital imaging manager at Christie's.

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But operations manager at Halewood, Colin Tivvy, said the move underlines the plant's reputation for productivity and quality.

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