In one successful past PM search interview one applicant had a larger, systematic approach involving Carrier endorsements based on mobile subscriber product satisfaction, and went far beyond a simple product launch strategy.

FORBES: The Product Manager as the Digital Industry's Rock Star

People must be convinced enough to act on the awareness and start using the product to receive usage satisfaction (or dissatisfaction).

FORBES: On Take-off Runway With A Chance of Runaway Growth: A Case of Social Products

To be effective service brokers, CIOs must build skills in product management, product marketing, and customer satisfaction.

FORBES: Implications of Michael Dell's Vision for the New Role of the CIO

Go to Complain.com, a new Web service for consumers who can't get satisfaction for a product or service they bought.

CNN: Got a problem? Complain online!

Simpler, more transparent compensation will be more tightly linked not just to the stock price of a company, but also to its overall health--as measured, for example, by market share, product quality, and customer satisfaction.

FORBES: A New Era In Corporate Governance

Nonrefundable airline tickets, pre-payment requirements to ensure hotel reservations and similar policies are all aimed at creating an obligation to pay regardless of customer satisfaction or whether the product was actually used by the customer.

FORBES: Pension Consultant Shenanigans (September 4, 2004 )

I've felt a pang of satisfaction as with each new product release Apple's hardware has gotten better, cooler and (relatively) cheaper.

CNN: ASIANOW - Asiaweek | Technology | If Mohamad won't come to Cupertino . . .

Every business process is up for reinvention: sales, marketing, product development and support, offering higher productivity and employee satisfaction.

FORBES: Fire Your CIO

Before this partnership, we made loans in a handful of states, and our customers loved the product, measured by our repeat rates as well as traditional customer satisfaction ratings.

FORBES: When Should A Startup Hit The Gas?