We do not see anything on the new product front that will reverse this trend.

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The company further said that it will reverse some increases in product categories where its market share was eroding.

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That product accounts for about 60% of reverse mortgages, Mr. Bell says.

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The power of the audience ratings will influence the quality of product referencing in distribution and could even reverse the balance of power between brands and retail.

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Advances in computer know-how -- the ability to "reverse engineer" almost any product -- mean that as soon as a luxury product develops a cachet there will be a band of forgers with the technology and resources to copy it.

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And you certainly hear stories about lost technology because a product you were planning on unveiling at a trade show somehow someone reverse-engineered or trade secrets have been stolen.

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