It highlights media independence and pluralism as fundamental to the process of democracy by providing advisory services on media legislation and by making governments, parliamentarians and other decision-makers aware of the need to guarantee free expression.
"The media presents this as an adversarial process, " Ritchie said.
As the analogy goes, a viral media process unfolds like an episode of 24: unscrupulous characters gleefully break a vial into the water main, a few unsuspecting citizens drink from the tap, sneeze onto their colleagues, and soon the entire town has gone crazy.
Hannah Marshall, studying an MA in Media at Southampton Solent University, is the winner of the 2010 World Press Freedom Day Student Journalism Competition for her article on how new media can positively effect the UK election and the democratic process as a whole.
The next step in the process is to flood the social media universe with your content and use it as a de-facto broadcast network for any programming you come up with.
FORBES: How Small Business Owners Can Create Their Own Social Media TV Network -Media Training
In March, someone posing as the U.S. ambassador to Moscow tweeted a criticism of the Russian presidential election process, which was picked up by the news media in Russia before it was revealed as a hoax.
Vivendi is a media, telecoms and Internet company still in the process of emerging from its origins as a state-owned water-and-waste utility.
So as search technologies advance and as social media transforms the way we connect and engage with customers, the ability to add meaningful value to searchers as well as members of a social media platforms becomes all the more important, making the process of becoming a thought leader all the more essential.
As the use of social media accelerates, it's incumbent upon everyone involved in the political process to make sure its power is used to harness everything good about the American political system, rather than to hasten political trends that are hurting our republic.
Expect social media management systems to become as common as email clients as companies work to streamline and automate this process.
FORBES: 5 Ways Social Media Will Change The Way You Work in 2013
In a piece for MarketingProfs earlier this year C-Level Exec, Improve Your Brand Image by Using Social Media I wrote about the results of a CEO survey conducted by BRANDfog which revealed the ever-growing importance and need for c-level suite folks to use social media as a means to engage its customers and prospects alike and to earn their trust in the process.
应用推荐