For the past couple of seasons the best way for a probasketballplayer to make the evening news has been to start a bench-clearing brawl or run up into the stands to attack the fans.
Michael Jordan's postcareer business moves have been shaky at best: He's part-owner of pro basketball's woeful Washington Wizards, and with Wayne Gretzky and the retired football player John Elway he invested in MVP.com, a celebrity website that went under earlier this year.
The New York Jets' new quarterback Tim Tebow teared up after a loss while in college, and proplayer Chris Bosh broke down when the Miami Heat were eliminated in last year's National Basketball Association finals.