These monster production machines can turn on a dime, putting out high-quality, short-run, customized print runs.
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This seeds doubt among the sales reps, lowering our announced print runs, and then the spiral.
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Some initial print runs will be a modest few thousand, while the papers assess demand, our correspondent reports.
It was so loved by the mid-18th century middle-classes that it went through five print runs within a year of publication.
Stellar reviews prompted a run on the entire series, leading Picador to order four additional print runs of the first four novels.
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Newspapers doubled their print runs, while sensational rumors traveled through the grapevine.
Those with sizable print runs must lock in their press time months in advance, and they must make that window or face unacceptable consequences.
Today, when a print cartridge runs dry, consumers just buy more ink, not an entire new print head.
For people who wanted the old-fashioned look, it did small print-runs for home-grown country entertainers like Hank Williams Sr. and professional wrestlers like Lou Thesz.
They also point out that new technologies such as print on demand, which makes printing short runs of physical books more economical, should help them squeeze more money out of the old-fashioned format.
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Matthew Schifrin, a 27-year FORBES veteran who runs all our financial and investing coverage in print and online, is known for his quiet doggedness.
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