Leveraging and broadening access to health care intelligence, including prescriber-level data, also is critical.

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However the government has been moving toward increased regulations in medicine lately, and this could threaten the prescriber-patient relationship.

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The FDA continues to support this approach by including company and prescriber compliance as part of its REMS plan.

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Quality prescriber-level information offers valuable insights into treatment patterns and provides a window into how effectively care is delivered by providers.

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She used to be a big prescriber of omega-3 fish oil, but has stopped because the failure of niacin, a drug that lowered triglycerides, to prevent heart attacks and strokes.

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As a result of these content- and speaker-based rules, detailers cannot obtain prescriber-identifying information, even though the information may be purchased or acquired by other speakers with diverse purposes and viewpoints.

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You can find this approach in clinical practice when patients are processed in 15-minute blocks during which a prescriber hunts for symptoms and uses a loosely crafted, often-times commercially driven, algorithm to pick which medication(s) to prescribe.

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The FDA approved Kynamro with a Risk Evaluation and Mitigation Strategy (REMS) with elements to assure safe use, including prescriber and pharmacy certification, and documentation of safe-use conditions, which requires a prescription authorization form for each new prescription.

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