In April 2008, six months before Smashies hit stores, Robbins went around to retailers and pre-sold the product.
News yesterday that the company had pre-sold 1 million iPhone 4S handsets provided a major boost for the stock.
The first 20, 000 bottles of Fair Valley, the labourers' new vintage, have already been pre-sold to a London vintner.
In some instances, canvasses of iconic cachet are pre-sold so the bidding process is a sham staged for its theatrics content.
As studios have focused increasingly on special effects-laden films built around pre-sold characters from comic books and the like, action stars' place in the firmament is vastly diminished.
Still just a two man team, Larson and Forman have already pre-sold 600 units and now spend much of their time hand-assembling the boards to catch up with a mounting backlog of orders.
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The pre-orders sold out in 24 minutes.
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Nintendo had already completely sold out of pre-orders, and certainly the company seems pleased.
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France Telecom has about 80 million customers across Africa and the web browser will be pre-installed on phones sold by the company's operators there.
The firm's UK site says it has sold out of pre-orders for the 32GB version of the device, which runs the RT version of Windows 8.
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Many were simply too early, investing in early solar systems that were expensive, unreliable, and sold without finance or pre-payment.
Even so, Ubuntu's founder, Mark Shuttleworth, said he was in talks with manufacturers for devices to be sold with the system pre-installed within the year.
Of its pre-Windows smartphones, Nokia sold just 17 million.
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Pre the introduction of the iPod Apple sold in the thirties (with a double digits valuation only because it carried a lot of cash on the balance sheet).
Telkom's introduction of pre-payment cards for home telephones, sold everywhere from petrol stations to village shops, eliminates the risk that poor customers will not be able to pay their bills, and improves the firm's cashflow into the bargain.
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To really do the Derby right, it makes sense to buy a complete hospitality package, which includes private betting windows, better food and drink, and all sorts of perks, along with the option of good rooms at otherwise sold out top hotels, attending pre and post Derby balls and VIP parties, transfers to the track, and much more.
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VimpelCom's pre-paid cards, by contrast, are sold at hundreds of retail outlets in Moscow.
Although only 72% of the 39 lots had been bought, 90% of those sold went for within or above their pre-sale estimates, Mr Norman added.
An array of compelling accessories also will be available for Palm Pre, including the first inductive charging solution for phones (sold separately).
Since airline vacation companies pre-block rooms, they often have them even in otherwise sold-out destinations.
While Apple has already confirmed that it has sold 2 million iPhone 5s, and retailers around the globe detail best ever pre-order records, Microsoft is hoping people will wait.
Nokia strategy seems to be working as is evidenced by its pre announcement this morning, please see Proof Positive Of Nokia Turnaround With 4.4 Million Lumia Phones Sold.
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"There is evidence of a muted pick-up in the number of houses bought and sold in the last quarter of 2012, with average prices now at 89% of their pre-recession peak, " said Mr MacRae.
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