He has expressed concern over the recording of a conversation with him, as have a number of councillors, who are already asking questions over whether the practice is more widespread.

BBC: Norfolk council leader quits after standards hearing

In the last two years Novich, 62, has coaxed a vast majority of his patients into scheduling visits, refilling prescriptions and asking simple questions over the Web--all part of a decadelong effort to wring efficiencies from his practice in order to see fewer patients, offer better service and, yes, have more fun.

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