Meanwhile Doritos captured significant social media and prime time PR buzz throughout the weeks leading up to kickoff.
In this case, the PR person took the time to shoot a video for a single reviewer.
FORBES: Will the NY Times Give David Pogue Another Pass on Ethics?
Yes, it's a little strange and hilariously specific on the surface -- Anna just scaled back her PR job to part-time so she can take care of the kids!
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The release also claims a "large percentage" of OnLive staff is being hired into the new company with plans to hire more over time, while PR informs us the leadership team remains intact.
He blamed Sony's hardware folks for not allowing access, despite him pleading with PR to give hands-on time.
David All, who at the time ran his own PR firm and collaborated on Malaysia Matters, also provided cash.
The video you posted is effective because it shows that the PR professionals behind it spent some time tailoring their message to the journalist they were pitching.
FORBES: Will the NY Times Give David Pogue Another Pass on Ethics?
Junior year, I worked part-time at a local PR firm, while simultaneously holding down two waitressing jobs to try to pay off my credit card debt from a semester spent in London.
It's a two-way street: The charity absolutely benefits from partnering with a big-name, tabloid-worthy celeb when it comes time for fundraising, PR for a new initiative or a visit to the House of Representatives.
As is often the case, the countries in which they can each be enjoyed will depend on where you live (and a Gold subscription, of course), so now may be a good time to peruse the PR after the break to find out which of these you can expect to see on your Dasboard.
EA, on the other hand, has had a much harder time when it comes to PR.
The AirPR platform provides control and trust in the PR process for a fraction of the time and cost.
This was followed by a hard-won commitment from Labour to PR for such a body, in time for the 1992 General Election.
Did his legal and PR consiglieres thwart any such apology at the time?
In fact, an informed and conscientious PR professional can be a great asset to a time-challenged journalist looking for a lead on a hot new startup or one simply trying to find timely answers to his or her questions.
So now would be a good time for Caribou to learn how to do crisis PR on Facebook.
FORBES: Caribou Coffee Customers Attack on Facebook -- But Here's What They're Missing
But if you want to keep up with changing times, ditch these efforts, and focus on PR that gives you a high return on investment every single time.
It is high time Republicans did what is right rather worry about the PR battle.
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Consider whether the PR staff for Hormel's bacon brands could better spend their time creating an online, regional and national event vehicle like the World Bacon Games--where they hand out medals made of delicious bacon--as opposed to pleading with food reporters to write glowing reviews about their products.
Grab one of the machines and take it for a spin, and it's easy to see why Apple is confident enough to give anyone a little time with its new device (even if an Apple PR rep was quickly summoned to keep an eye on the proceedings as a reporter pawed it).
At no time have they shared their earnings from their franchises (no company does. and believing the PR guy who speaks for a company that has investors, and believing what he says is very foolish).
That's a long time relative to other deals the government has inked with some big names in the Washington lobbying-PR nexus.
He accused me of wasting his time and energy, then when I asked for a telephone number to contact his firm's PR department, he terminated the call.
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